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Jobs Quest Gives Food For Thought

Officials from Coventry’s Centre for Investment will be trying to rustle up a tasty treat for food manufacturers at a major conference next week.

They will be making the city look an appetising proposition to firms looking to set up new plants at SIAL 2000.

The bi-annual International Exhibition of Food is held in Paris and attracts exhibitors from Europe and the United States.

Members of the Inward Investment Team will be targeting several American companies at the show who known to be considering investing or expanding into the United Kingdom.

The food sector has been earmarked as a tasty prospect for Coventry as it is expanding. In return, those responsible for promoting the city believe its central location and good communications make it an attractive place to move to.

Companies such as Geest Bananas, Walkers Crisps and more recently Mission Foods are among those which have moved to Coventry.

Mission Foods decided to not only open a factory, but base their European headquarters in their Canley plant, and cited the city’s central location as being vital to their decision.

At the show Coventry Centre for Investment will be working closely with Mission Foods and with the Regional Development Agency - Advantage West Midlands at a hospitality event. 

Councillor Dave Batten, cabinet member (Development and Renewal), said:

"Coventry has the right mix of ingredients to attract differing types of food companies to the city. And we will be working alongside Advantage West Midlands to promote the area to companies that are seriously considering relocating or expanding in the food sector.

“We will also be hosting a special event at the British Embassy in Paris where we will explain why Coventry is the very best location, with the very best workforce and the very best road and rail links in the country when it comes to food companies."

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CWN / Business / A-Z / Coventry Centre for Investment / 19 Oct 00

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