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[03 SEP 99] SAINSBURYS NEWS
Phoenix Sainsburys Set For 2M Facelift

A superstore that forced Coventry City Council to alter their plans for a major city-centre overhaul has announced plans for a 2 million face-lift.

Sainsbury’s were asked if they would change location from their Trinity Street store but bosses of the supermarket chain declined because they felt the store was in the ideal place.

J SAINSBURY, TRINITY STREET, COVENTRY CITY CENTRE
J SAINSBURY, TRINITY STREET, COVENTRY CITY CENTRE
[photo taken 3 September 1999 by Chris Studman]

Coventry Council has now amended plans for the Phoenix Initiative, which involves demolishing dozens of buildings in the Hales Steet area to make way for squares and piazzas stretching from the Cathedral to Cook Street Gate by the Inner Ring-Road.

Manager of the Sainsbury’s Trinity Street store Mike Campaign believes that the new plans for his outlet will compliment the scheme perfectly.

He said:

"We were asked by the council if we would consider moving over to a site by the Britannia Hotel, but we told them that we wanted to stay by the bus-stops because many of our regulars use the routes.

"We are now undertaking 2million worth of work so that we can make the store a lot more customer friendly and create more space inside.

"We have listened to comments from shoppers and from staff and changed the checkouts to allow more room, and moved the bakery upstairs to allow more floor space."

The store, which has a floor area of 12,000 sq ft, will also have a new entrance which will front onto the Phoenix Initiative’s new Millennium Square, and Campaign believes this will be of benefit to both parties.

He said:

"We have had an excellent relationship with the council and they are delighted with the plans we have produced because they know the store will be in keeping with the exciting development of the city centre.

"At the moment all of our plans involve the interior of the building because we do not want to come up with proposals for the exterior only to find out they are very different from what the council are doing around us."

The work on the Sainsbury’s store will start in September and should be complete by late January.
 

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CWN / Business / A-Z / Sainsburys / 3 Sep 99

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