[25
FEB 00] COVENTRY UNIVERSITY PRESS RELEASE
New Company Offers Long-term Care Solutions Via The InternetNewly established hi-tech company Inform Choice based in Kenilworth,
Warwickshire - which offers a choice of rest and nursing homes via the Internet - is off
to a flying start with a £2,500 prize, thanks to Coventry University's Springboard
Scheme.
Springboard, offered through the University's Graduates
into Business (GIB) scheme, is supported by the EU's European Social Fund, the Coventry
Centre for Investment, the Coventry and Warwickshire Chamber of Commerce, Training and
Enterprise, and the Prince's Business Trust.
The scheme provides 13 weeks training and business
development for budding entrepreneurs, during which they develop a comprehensive business
plan for their new enterprise.
At the end of each programme an award of £2,500 is made to
the most promising potential business with the latest winners being Fiona Guest and Jenny
Homer of the web-based company Inform Choice.
This new company will help local and national care
providers market themselves effectively on the Internet. Fiona Guest explains:
"The Inform Choice website, which goes live at the end
of March, brings together nursing homes and rest homes wishing to publicise their
services, and people seeking nursing or rest home places for their loved ones."
"By accessing our site you will be able to walk
through rest homes from the comfort of your armchair. Fancy a walk round? No problem.
Video links will take you along corridors, up stairs and into rooms and even outside to
view the gardens. No need for weekend trips in the car, simply find your care provider you
need via your computer",
added Fiona.
"Graduates into Business has now helped over 100
graduates into self employment"
said Bob Peapell of GIB.
"These graduates have come predominantly from the
Coventry area and have established businesses in areas such as sport and leisure,
computers, fire safety, music and motorsports. I would like to congratulate Inform Choice
as being the latest recipients of the prize for the most promising new company established
as a result of Springboard",
added Bob.
Care providers wanting to appear on the Inform Choice
website can contact Inform Choice on 0870 321 4726, or email info@informchoice.co.uk
MORE INFORMATION:
Cyrrhian Macrae or Floyd Jebson 024 7688 8352
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