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[20 JAN 99] STRATFORD ON AVON DISTRICT COUNCIL PRESS RELEASE
Farmers' Market In Stratford Gets Green Light

Three pilot farmers' markets have been given the go ahead at Rother Street Market, Stratford-upon-Avon on the first Saturdays in May, June and July. Stratford District Council has provided 2,500 to help funding for a project officer to co-ordinate the scheme.

A farmers' market is different from other markets, as traders are exclusively the producers of the goods they are selling. This means that farmers bring their own produce to the market and sell directly to consumers.

Farmers' markets bring economic benefits by providing the farmers with additional marketing opportunities, and by attracting more people into the town centre. Other benefits include environmental benefits by reducing the distance food travels, as traders are local, social benefits by bringing vibrancy to the town and health benefits as consumers can talk direct to producers.

"This can only be good news for farmers, consumers and indeed the District," says David Barber, Stratford District Council's Environmental Co-ordinator who represents the District Council on the Farmers' Market Steering Group.

"We're getting tremendous support for the idea. We've still got work to do to make it happen, but the door is now wide open."

Following the decision at Stratford Town Council (who manage the Rother Street market) General Purpose meeting last night (Tuesday), the way forward now is for the Steering Group to assemble producers who are able to fulfil the requirements and are prepared to commit themselves to the project.

This project has been undertaken as part of the District Council's ongoing commitment to improve the environment. Stratford District Council is one of just two nation-wide to be registered under the European Community's Environmental Management System (the Eco Management and Audit Scheme - EMAS). EMAS commits the Council to continuous environmental improvement and as part of this the Council has undertaken 100s of environmental initiatives over the last few years.

MORE INFORMATION:
Beverley Thomson, press officer on 01789 260105
or David Barber, Environmental Co-ordinator on 01789 260117
e-mail: david.barber@stratford-dc.gov.uk

   

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CWN / Politics / Stratford on Avon District Council / Press Releases / 20 Jan 99

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